• "I don’t have a clue where we are supposed to be going
  I get a different response from each of the top team”.
• “We have a mission statement, a strategy document, an action plan and budget guidelines galore – yet nobody seems to be able to describe our purpose”.
• "It's about time the directors got their act together, they are inconsistent, interpret the strategy in different ways and leave senior managers confused – they don’t have much credibility around here”.
• "I’m fed up. They say one thing and do another. Decisions take forever”.

These are real and typical comments that we hear often.

The effect on an organisation is clear and harmful to morale, productivity and effectiveness.

We approach this type of issue in a pragmatic way;

• working with the top team to understand their individual understanding of the strategy
• address the differences
• produce a clear, and most importantly, shared understanding of organisational direction.